Infection Prevention
Medium
Explainers
Tone
Authoritative, Conversational
Characteristics
Assured, Business, Matter-Of-Fact, Smart
Address to a Haggis
Medium
Public Event
Tone
Nurturing, Playful
Characteristics
Epic, Matter-Of-Fact, Odd, Passionate
Customer Information
Medium
eLearning, Explainers
Tone
Authoritative, Conversational, Eloquent
Characteristics
Dry, Matter-Of-Fact, Technical
Alcohol/Drug Policy
Medium
Corporate Video, Explainers
Tone
Authoritative, Eloquent
Characteristics
Corporate, Matter-Of-Fact, Serious
Mischievous Leprechauns
Medium
Animation, Audiobooks
Tone
Conversational, Playful
Characteristics
Calm, Friendly, Matter-Of-Fact
Charity Check
Medium
Radio, Social Media, TV
Tone
Authoritative, Conversational
Characteristics
Agreeable, Helpful, Matter-Of-Fact, Relatable, Straight
Shady Palm Sunscreen for Kids
Medium
Radio, TV
Tone
Nurturing, Playful
Characteristics
Matter-Of-Fact, Mum-Next-Door, Personable
Colonoscopies
Medium
eLearning, Medical
Tone
Authoritative, Conversational
Characteristics
Intelligent, Matter-Of-Fact, Mature
The Blue Screen of Death
Medium
eLearning
Tone
Authoritative, Conversational
Characteristics
Geeky, Matter-Of-Fact, Monotone, Reassuring
