Children’s Bazaar
Medium
Business Event, Point of Sale, Public Event
Tone
Conversational, Nurturing
Characteristics
Caring, Kind, Sincere, Trustworthy
Yearning
Medium
Audio Drama / Radio Play, Audiobooks
Tone
Conversational, Inspiring
Characteristics
Emotional, Sincere, Soft
Reed’s Baby Oil
Medium
Point of Sale, Radio, TV
Tone
Conversational, Nurturing
Characteristics
Pleasant, Sincere, Soft, Softspoken
Wilkins Jewelers
Medium
Radio, Social Media, TV
Tone
Authoritative, Nurturing
Characteristics
Enchanting, Romantic, Sincere
Handling Delicate Equipment
Medium
Corporate Video
Tone
Authoritative, Conversational
Characteristics
Professional, Sincere, Straight-Forward
Disease Cure Research Firm
Medium
Corporate Video
Tone
Eloquent, Nurturing
Characteristics
Deep, Rich, Sincere
Customer Service & Complaints
Medium
Telephone & IVR
Tone
Authoritative, Eloquent
Characteristics
Polished, Punchy, Sincere
Four Values Internal
Medium
Corporate Video
Tone
Conversational, Inspiring
Characteristics
Polished, Serious, Sincere
Engineering Services
Medium
Corporate Video
Tone
Authoritative, Inspiring
Characteristics
Sincere, Softspoken, Trustworthy, Uplifting
